Rethink what Strategy Can Be
AI is reshaping the rules. Today’s strategy demands sharper data, real human insight, and forward-thinking execution — this is where it comes together.
Session 1 · 16:00 - 16:40 CEST
The Future Strategic Intelligence Landscape
How human-AI collaboration is rewriting the rulebook. Explore today’s strategic planning & foresight practices, the road to evolution, and the game-changing role AI will play in tomorrow’s strategic planning.
Session 1 · 16:00 - 16:40 CEST
Bugge Holm Hansen
Senior Futurist & Head of Innovation and Technology
Olivier Woeffray
Europe Foresight Leader, Foresight Strategy and Insights and ex-WEF
Tanja Schindler
Founder Futures2All &
Foresight lead Kaufland
Valentijn Destoop
AI-Driven Strategy (PhD Candidate) and Partnerships lead
Session 2 · 16:45 - 17:25 CEST
Proving the Value of AI Strategy
Real cases from LaSource and PwC show how AI enables faster analysis and more objective decisions. We also break down the ROI of adopting AI to show how it turns potential into value.
Session 2 · 16:45 - 17:25 CEST
Leander Monbaliu
Partner, CBO - Sports Tech and Sports Business
Matthias Coene
Director PwC - Risk Assurance Services
Valentijn Destoop
AI-Driven Strategy (PhD Candidate) and Partnerships lead
To be announced
Session 1 · 16:00 - 16:40 CEST
AI Governance and Ethics
The EU AI Act introduces new responsibilities for clients, platforms, and service providers. This session explores governance practices that reduce bias and build trust in strategic decisions.
Session 1 · 16:00 - 16:40 CEST
Frédérique Joos
Technology Partner & Founder, expert in Tech IP Law
Bart Van Rompaye
Head of AI
Louis Longeval
Business & Commercial Law Consultant
Valentijn Destoop
AI-Driven Strategy (PhD Candidate) and Partnerships lead
Session 2 · 16:45 - 17:25 CEST
Data Sources and Technological Foundations
This session examines how data quality, diverse sources, and transparent algorithms determine whether AI becomes a strategic asset or a liability.
Session 2 · 16:45 - 17:25 CEST
Mathias Vercauteren
Data Governance Expert &
Strategic Advisor
Michael Majster
Partner, Global head of AI
David Heurtaux
Lead IT Architect - AI Platforms
Mathias Colpaert
Chief Technology Officer

What to Expect

This series explores how the sharpest teams are redefining strategy in the age of AI — powered by smarter tools, deeper signals, and tighter alignment between data and decisions. If you're rethinking what strategy looks like tomorrow, this is where to start.

Learn directly from leading strategists
Deep dives with strategists who’ve built and scaled AI-led approaches.
(McKinsey, Gartner)
See real impact
How top firms like Cambrian, Arthur D. Little, and more translate AI strategy into impact.
(McKinsey, Gartner)
Navigate risk, stay compliant
Understand how ethical AI and governance frameworks shape responsible strategy.
(McKinsey, Gartner)
Tracking trends with clear insights and metrics helps organizations stay ahead of risks and prepare for what’s next, thanks to Trendtracker.

Frequently
asked questions

Who is this series for?

This series is designed for C-level leaders, VPs, and business unit heads working in strategy, innovation, R&D, business development, or market intelligence. If you're shaping what’s next for your company, you’ll feel right at home.

Who will be speaking?

You’ll hear from 15 speakers across leading consultancies, forward-thinking enterprises, and AI-native firms — including ADL, Cambrian, PwC, and more.

Who is hosting this event?

The event is hosted by Trendtracker, an AI-powered strategic intelligence platform used by innovation and strategy teams in global enterprises. All sessions are organized and moderated by the Trendtracker team.

Can I ask questions or contribute during the sessions?

Yes — you can participate in live Q&As and join the chat during each session.

Can I speak at a future event?

We’re always open to hearing from experienced strategists, innovation leaders, and ecosystem partners. If you’ve got a great story or case to share, reach out to our team.

How do I join? Is it free?

Yes — registration is free and gives you access to all sessions. Just sign up to reserve your spot. You’re also welcome to share the registration link with peers, partners, or teams.

Do I need to attend both days?

Not at all. You're free to join only the sessions most relevant to you. Recordings will be shared afterward.

Interested in partnering with Trendtracker?

We work with consultancies, platforms, and corporate innovators shaping the future of strategy. Explore our partnership program →