Trendtracker vs Hype Innovation

Trendtracker is a fast, all-in-one platform built to empower strategy teams to make smarter decisions, seize opportunities, and mitigate risks—all powered by AI. Why rely on outdated information? Lead your field with real-time, tailored insights designed to keep you ahead.

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Why choose Trendtracker?

Yes, we foresee emerging trends—but we also foresee your success.

Trendtracker Trendboard AI Artificial Intelligence

Unify insights across industries

85%

85% of users report Trendtracker consolidates their trend data, eliminating the need for multiple tools.

Make strategic decisions, faster

95%

95% of strategy teams report faster trend identification, helping them make informed decisions quickly.

Streamline your
operations

90%

90% of strategy teams say Trendtracker streamlines operations, aligns strategies, and boosts performance.

Leading companies trust Trendtracker

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Trendtracker keeps you focused,
up-to-date, and flexible

Discover disruptive startups in seconds

Know which startups are growing in your industry—without getting lost in a sea of extra information.

With Trendtracker, you get straight to the point. We believe collaboration is key, but managing complex networks and partnerships can slow you down when you need instant answers to urgent strategic questions.

While Hype Innovation focuses on managing external stakeholders, Trendtracker delivers the information you need to spot opportunities and take action, fast.

Discover your potential competitor →
Trendtracker Trendboard Industries

Trendtracker makes strategy
your superpower

Be the hero with data-driven insights

Hype Innovation covers everything from idea generation to portfolio management, but when your priority is delivering immediate results, this approach can feel overwhelming.

With Trendtracker’s AI-powered trend scoring, customisable Trend Boards and our all-knowing AI Analyst, you can accurately inform your team on what's happening in your industry, so they can react to changes instantly.

Bring change to your team →
Trendtracker Trendboard Trendradar

Trendtracker helps you make
decisions before the market does

Get strategic clarity and direction in one platform

Hype Innovation provides a wealth of information, but when it comes to figuring out what to actually do with it, the path forward can be unclear. That’s where Trendtracker sets itself apart.

With Trendtracker’s ROESI model (Recognise, Observe, Explore, Strategize, Incorporate), you’re given a clear roadmap to action. Our platform tells you exactly when to lay low, when to pay attention, and when to attack.

It’s not just about knowing what’s happening—it’s about knowing what to do next to stay ahead.

Make smarter decisions today →
Trendtracker Trends Insight

Strategise smarter with Trendtracker.

Get valuable insights to thrive in uncertain times, all in one place.

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